As a photography branding studio in Northern Virginia, Studio at 428 offers creative entrepreneurs and service providers the flexibility of a photography studio and event rental space under one roof. For Kelsey Alford—who regularly books branding photos both on location and at home—Studio 428 was a no-brainer for her latest session. Strategically situated to serve the Northern Virginia and Washington DC area, our bright, adaptable space delivers high-quality, on-brand results… fast.

The Vision for the Branding Studio Session
Kelsey’s goal was to capture marketing-ready photos and video content in just a few hours that feel warm, real, and relatable to parents seeking sleep support.
To bring her vision to life:
- A friend with baby joined the session to mimic a real-life sleep consultation.
- Home-like elements — crib and bassinet from My Snoozing Baby — elevated the sense of genuine care.
- Becky Gardner Photography and Giulia Vieira (REELS by Giulia) expertly documented every moment, ensuring content for Kelsey’s social media and website that will last for years.
“Hiring Becky for my next shoot was a no‑brainer—I trust her eye,” says Kelsey. “And Studio 428 let us do it all in one place.”
Kelsey Alford, R.N., pediatric sleep specialist and founder of Nested Sleep, empowers working parents to reclaim peaceful evenings and smoother routines. With her medical background and lived experience as a mom, she offers tailored, science‑driven solutions

What Made This Branding Studio Session Stand Out
This session came together with thoughtful planning and expert collaboration. Booking a full branding session at our Northern Virginia photography studio allowed for a streamlined shoot in one convenient location. Kelsey coordinated with a friend and her baby to create a realistic, trust-building consultation scene, while My Snoozing Baby provided a crib and bassinet to give the space a cozy, home-like feel. Photographer Becky Gardner captured warm, candid moments, while videographer Giulia Vieira of REELS by Giulia layered in dynamic video content. The result? A gallery and media library full of on-brand visuals, all produced in a single afternoon.



Why Branding Studio Sessions Matter
For creative entrepreneurs and small businesses in NoVA and DC, your visuals are your voice. Whether you’re a pediatric sleep consultant, interior designer, or wellness coach, studio branding sessions:
- Build trust with potential clients
- Help your website and social channels resonate
- Position you as an expert in your field
Studio 428 offers a warm-bright, multifunctional photography studio space—complete with styling areas, client-ready lounge, and seamless support—for when you need more than a headshot.


Collaboration is Key
When it comes to creating standout branding content, the right team makes all the difference. Kelsey Alford brought her vision to life by collaborating with two seasoned creatives she trusts. Becky Gardner, her go-to photographer, knows how to capture Kelsey in her element—approachable, confident, and connected. Giulia Vieira of REELS by Giulia added another layer with strategic, scroll-stopping video content. Together, they produced a gallery and reel-ready footage that authentically reflects the heart of Nested Sleep’s brand.
Becky Gardner is a member of The Photo Collective and a seasoned brand photographer with over 14 years of experience capturing businesses, families, weddings, and events.
She specializes in creating bold, connection-driven imagery that helps entrepreneurs show up confidently and convert with purpose. Becky brings both storytelling instincts and strategic insight to every session—knowing exactly how to elevate a brand’s visual presence online.


Ready to Book Your Session at a Branding Studio?
Looking to elevate your brand visuals like Kelsey?
- Capture real, life-like moments with styled sessions
- Utilize trusted creative pros—photographers & videographers
- Use a studio venue that adapts to your vision
Book a session at The Studio at 428 today and create a body of branded content you’ll love posting for months—maybe even years—to come.
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